Athlete Assessments Newsletter – February 2021

A belated welcome to 2021! With an optimistic outlook, we spotlight some truly inspirational clients, share exciting news, and provide an update on what you may have missed…



5 Minutes with Bo Hanson - Leadership & Team

5 Minutes with Bo Hanson – Leadership and Team

Good leaders will have a strategy for bringing the group together, but sometimes strategy is derailed by assumption. In this video, Bo Hanson Identifies the assumption that creates ‘one of the biggest gaps in effective leadership today’ and gives us a simple way to ensure our team is tight and coordinating their effort.

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Connecting and Collaborating at the Client Collective

The faces occupying each Zoom square on Athlete Assessments’ first Client Collective were distinguished by their choice of beverage – Eastern Time in the United States saw clients sharing their happy hour with us, water bottles for those on Mountain Time, Pacific and Central Time, in the UK it’s a late night cup of tea and comparatively, time zones in Australia saw clients reaching for their morning latte.

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A body builder, a rower, and a designer walked into a bar… Just kidding they’ve joined the Athlete Assessments team! Click below to get to know our new team members Danielle Souness, Fletcher Caplen, and Gabby Germany.

Plus, Join us for our next Open webinar on march 29/30th 2021!

Choosing Captains and Leadership Development within your Team

Presented by Bo Hanson, Director at Athlete Assessments

If you waiver on how to select your team captains or leadership group, or are looking for more effective ways to develop leadership within your team, or these topics fascinate you, then this webinar with Bo Hanson is for you! Every coach knows the value of having capable leaders and captains on their team. We all know it helps positively impact team success and the type of culture which can deliver sustainable results over time, and it ensures future leaders are developed through positive role models.

Often, teams have more than the standard captain and vice-captain duo, appointing a senior group of leaders to steer the team from within – we explore the pros and cons of the size and roles. Importantly, we tackle the different ways captains and leaders are selected to avoid a ‘popularity contest’, and we address the challenges and opportunities of developing leadership skills. This session will also focus on understanding leadership styles, and exploring real life strategies to enrich your team’s success on and off ‘the field’.


NEW RELEASE: What Winning Teams Get Right Playbook (and it is free!)

Serially successful teams don’t win on luck alone, nor do they win by chance, they are driven by philosophies, employ strategies, rely on proven tools and systematize their knowledge. We see it, we experience it, we know it. In the What Winning Teams Get Right Playbook we share the performance drivers that our most successful sports professionals, teams and coaches employ to stay in front of their competitors.

3 Most Important Things to Get Right When Moving your Class Online

We asked many of our academic clients to share what they’ve found most useful when developing and delivering courses online. We share their personal insights, together with ‘Icebreakers that Work Online’ and ‘36 Tips and Tricks’.

The fitness Business podcast with bo hanson

Bo Hanson chats with Dori Nugent, the host of the very popular podcast.

The BIG Book of Inspirational Quotes for Sport

Finding a great quote can turn your day around, give you a new breath of motivation, or even change the philosophy you live it by (ok, possibly a slight exaggeration, but we’re sure you agree). We know that having the time to search for that perfect quote can be a big challenge. To save your valuable time, we committed to gathering inspiring quotes for sports people, and with what started as a small collection has grown to over 440 quotes. Plus, we’ve divided them into eight sections so you can find the perfect quote for any situation, in no time at all.


We appreciate those of you who have made it all the way to this part of our newsletter. If you love what we do and want us to be involved in your sporting life, there are many different ways to consider working with us:

Are you a sport psychologist or performance consultant, inspired by the above articles about LaTisha and Ventson, and looking at how to add further value to your clients? As a top consultant, your clients rely on you being the best in your field, knowing the true determinants of success, and having access to the tools that will make the most impact when it comes to improving performance. Athlete Assessments’ DISC Profiling is the tool you need to help your clients realize their full potential. Find out more about Athlete Assessments’ Consultant Program now.

Like many of our coach clients, if you are looking for ways to keep your team on track and your athletes connected in and continuing to make improvements, make sure you’re aware of our very popular Team Programs. These are still our foundation service and what is most in demand with our coach clients. Team building isn’t an event, it’s a process and it’s exactly why our Team Programs include staged development. We work alongside your coaches and team to ensure they get the most value from our work together, and most importantly, get results. With a client retention rate of 96%, alongside an impressive track record of National Championships, if you don’t already know about our Team Programsfind out today!

Or are you a Sport Management, Kinesiology, Coaching or Sport Psychology professor or university lecturer wanting to find out more about how Athlete Assessments helps students be truly competitive in the sports industry. Our DISC Profiles (the only ones available specifically for sport) are used in the classroom at many of the top universities within their Bachelor and Master’s programs in Sport Management & Leadership, Coaching and Sport Psychology. Our Academic clients know that the success of their students reflects the success of their program, so they focus on providing their students with the skills that will differentiate them within a competitive sports industry. We welcome you to find out more about the Athlete Assessments’ Academic Program.

Looking for fun team bonding activities to sustain you throughout the rest of 2020 and beyond? Consider our DISC Card Game! It has unlimited ways to be played to help build self-awareness, understanding of others, improve communication and build relationships. Find out about our DISC Card Game today!

Toughness is what we all require, especially now, so if you’re looking to continue to help your team with this, look no further! Developed initially as a support service to assist our existing clients with developing mental toughness in their athletes, the ATHLETE TOUGH Program has grown to be a standout, stand-alone product. The Handbook is written in plain English and is highly illustrated to keep your athletes engaged, while the video series makes it easy for coaches to implement. Find out for yourself why so many coaches love the ATHLETE TOUGH Program and read what they have to say. 

Planning for your future Camps? And found yourself thinking about how to differentiate yours from all the other choices young athletes have? Here’s how you can make yours standout from the rest and add exceptional value to your campers’ experiences with you. We’ve been delivering this program for online camps too! Athlete Assessments has an Elite Sports Camp service that you need to be aware of.


And we’ll leave you with our popular quotes section of our newsletter!

“Don’t practice till you get it right, practice till you can’t get it wrong.”

McKayla Maroney, Gymnastics

“What makes something special is not just what you have to gain, but what you feel there is to lose.”

Andre Agassi, Tennis

“Fight for the things that you care about, but do it in a way that will lead others to join you.”

Ruth Bader Ginsburg, U.S. Associate Justice of the Supreme Court

And remember, there are hundreds more to be found in The Big Book of Inspirational Quote for Sport.

Want to be kept in the loop?

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As always, if there is anything we can assist you with, we’re absolutely dedicated to providing exceptional value and service so please feel very welcome to get in touch.

Here’s to each day being better than yesterday. Stay safe and well! Stronger Together (at a distance)!

My very best, signature and the Athlete Assessments Team

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At Athlete Assessments, we’re here to provide you with excellence in service and to help you be your best. If there is anything we can assist you with, please Contact Us.

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Bo Hanson

Senior Consultant & Director

Bo Hanson’s career within the sport and the business sector spans over 25 years, delivering leadership, management, and coach development. In addition to his own athletic career comprising of four Olympic appearances and including three Olympic medals, Bo has worked for many years with coaches and athletes from over 40 different sports across the globe. Bo was also the winner of the Australian Institute of Training and Development (AITD) 2023 Award for L&D Professional of the Year, for his dedication to L&D and transformational work across various industries.

After a successful career in sport including four Olympics and three Olympic Medals, Bo co-founded and developed Athlete Assessments in 2007. Bo now focuses on working with clients to achieve their own success on and off ‘the field’, and has attained an unmatched track-record in doing exactly this.

BoRowing-Atlanta Olympics

Now, watch us interrupt him for a round of quick fire questions.