Leaders Eat Last

Liz Masen
CEO of Athlete Assessments

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By Simon Sinek

Click here to buy Leaders Eat Last now.

Leaders-eat-last-book-coverBook Overview:

In the highly anticipated follow-on from his book ‘Start with Why’, Leaders Eat Last by Simon Sinek, is an optimistic and inspiring expansion on his ideas at an organizational level, looking at why some leaders and their teams are successful, and some are not.

“Leadership is not a rank, it is a responsibility. Leadership is not about being in charge, it is about taking care of those in your charge.”

Why We Recommended It: 

In the book, Sinek explores the concept that “determining a company’s WHY is crucial, but only in the beginning. Explaining that the next step is how do you get people on board with your WHY? How do you inspire deep trust and commitment to the company and one another?” While the book looks at companies, the same can most definitely be said for leadership and creating a successful team culture within sport. The book looks at the Marine Corps who have found a way to build a culture in which men and women are willing to risk their lives for each other, because they know others would do the same for them. It’s not brainwashing; it’s actually based on the biology of how and when people are naturally at their best.

In sport, while it may not be a matter of life and death, teams should adopt this supportive mentality, where individuals would be more motivated to take bigger risks, because they’d know their team members and coach would back them up, no matter what. At Athlete Assessments, we’re strong believers that developing a strong team culture starts from within, and when we take care of our people, they in turn will take care of us. 

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Sign up for our May Open Webinar!

PURPOSEFUL LEADERSHIP IN ACTION

This webinar masterclass will provide an opportunity for you to take away practical leadership learnings from the experts in this field. Joining four-time Olympian and Founder of Athlete Assessments, Bo Hanson, wil be: 

Meg Barber
2023-24 Season National Championship Winning Coach. Meg will share her own leadership journey and experience building a program into a national championship winning team.

Kevin O’Connor
As the best student-athlete leader Bo has worked with, Kevin will share firsthand experience in leading a large roster, practicalities, and challenges of leading as a student-athlete.

Sarah Leberman
Expert and Professor of Leadership, we couldn’t think of a better person to offer their perspective on teaching and developing leadership in others, and sharing what has been seen in research.

Don’t miss out on the opportunity to learn from seasoned experts and elevate your leadership skills!

Bo Hanson

Senior Consultant & Director

Bo Hanson’s career within the sport and the business sector spans over 25 years, delivering leadership, management, and coach development. In addition to his own athletic career comprising of four Olympic appearances and including three Olympic medals, Bo has worked for many years with coaches and athletes from over 40 different sports across the globe. Bo was also the winner of the Australian Institute of Training and Development (AITD) 2023 Award for L&D Professional of the Year, for his dedication to L&D and transformational work across various industries.

After a successful career in sport including four Olympics and three Olympic Medals, Bo co-founded and developed Athlete Assessments in 2007. Bo now focuses on working with clients to achieve their own success on and off ‘the field’, and has attained an unmatched track-record in doing exactly this.

Headshot Bo
BoRowing-Atlanta Olympics

Now, watch us interrupt him for a round of quick fire questions.