Thanks to his understanding of DISC and behavioral profiling, Bo found the latter stages of his rowing career were the most successful and the most enjoyable.
Prior to retiring from his competitive career in 2004, Bo became an expert in DISC behavioral theory and application. At that time, the DISC model was most relevant to those in the business world. While it was useful to Bo as an athlete, he observed that it wasn’t designed to meet the specific needs of sport.
Working with a team of passionate experts including sports coaches, IT developers and other DISC accredited professionals, Bo developed the AthleteDISC Profile and founded Athlete Assessments in 2007. In doing this, Athlete Assessments gave athletes around the world the first sports-specific version of DISC behavior profiling.